Services
A HOLISTIC APPROACH TO VISITOR ATTRACTIONS
Attraction design
From large-scale coasters to custom themed attractions, Quarry Fold Studio has worked with manufacturers worldwide to take projects from concept to completion. We develop the full experience, from site layouts and operational spaces to IP, storytelling and visualisation. Whether a project requires detailed storyboards, walkable models, films or still visuals, every element is designed around a consistent narrative and your placemaking goals. Working closely with you throughout, we refine the design through feedback before delivering the final visuals and specifications needed to bring the attraction to life.
We visualise entire theme parks, waterparks, hotels, museums and resorts, bringing every element together to explore design options and guide key decisions. Our master planning supports cost, funding and project projections. Notable work includes Liseberg’s Jubileumsprojekt, Grand Curiosa Hotel and Oceana waterpark, which we helped visualise more than a decade before completion. We also provide artistic direction, ensuring holistic guidance all the way through a project, ensuring the visual identity is never compromised and the storyline shines through.
Materplanning & art direction
Character & IP development
We create and develop intellectual property for attractions, themed areas, shops and characters/mascots. For over 15 years, we have helped evolve Liseberg’s iconic rabbit IP, expanding it across Kaninlandet and beyond. Our work also includes IP development for attractions and large projects such as Oceana.
We create entire sign programs from scratch, using an existing graphic identity or creating a new one to fit the theme of your attraction. This can include the main sign all the way through to wayfinding signage.
Sign planning & design
Architectural drawings, visualisation
& interior design
We can create architectural drawings including architectural visualsiations of what the final product will look like. We have visualised attractions, museums, offices, concert halls and much more.
Working with many museums over the years we have brought both the spectacular and mundane to life.
Exhibitions & museums
Graphic design & illustration
From creating logos to full service brand manuals, we can provide you with everything you will need to promote your brand across multiple platforms. We also produce custom illustrations for many purposes including posters, murals, billboards and wallpaper.
Once your project is nearing completion we can provide videos, posters and social media packages for attractions. We can also help design merchandise to compliment your attraction providing additional assets or even working with templates from manufactuerers.
Marketing material & merchandise
Seasons & events
We specialise in creating seasonal attractions, whether integrated into the initial design or added as an overlay to an existing attraction. From concept to implementation, we can help bring your attraction to life throughout the seasons.
